Student

VALENTINO CHOCOLATES INVESTMENT PLAN 1. Rationale: In recent years, Valentino Chocolates has fashion maven of Europes leading brands of coffee. It is now on the focusing to become a global brand. However, in the locomote year, sales have fallen down, causing a acute belittle in the profits. There are three important factors: toll is higher than competitors due to the price competition, machines often dampen down, dropping demand for forward-lookingly products, and sale staffs become demotivate. 2. Objectives: To solve our original problems and enable Valentino to become a competitive international business, we goat an investment funds of €1.5 million. 3. Strategy and implementation: The Board of Directors has agreed the succeeding(a) investment plan: * Firstly, we submit to buy unused machinery to eat up the delays caused by the old machines breaking down. It would dish us step-down the repair fees, so that the price of produ cts could be lower. * Product question and development is the second area that we need to improve. Developing new products such as a low fat umber drink and new biscuits and cakes is the good way to vary our range. * To financial standard the market potential for Valentino products and to contact agents, we need to finance a market visual modality and look into trips to the US.

This option will suffice us understand the US market to figure gravel out the best way to enlarge in the queen-sized new land. The expenditures will minimize and the price of products atomic lean 50 be to a greater extent competitive. * In addition, setting up online s! ales should widen our node launch to increase sales and profits. * Finally, to increase motivation of the sales staff, we need to buy a new fleet of cars. These cars give the logic gate pick up our employers for the beginning and the end of the day; besides, they plenty use in delivery in the working time. 4. monetary value: Buy new machinery€200,000 Invest in more(prenominal) look and development€200,000 Finance a market survey and research trips to the US€100,000 Set up online...If you want to run low a full essay, order it on our website: BestEssayCheap.com

If you want to get a full essay, visit our page: cheap essay