Strategic Management Issues of Multinational Companies (Mncs): a Case Study on Coca-Cola Company

Objectives of the Study To know about the strategies of the multinational companies To characterize the challenges of world-wide strategical forethought To know about the international strategic circumspection offset To know about the Coca-Cola confederations strategies in management process. 4. Definition of Strategic Strategic management is the process of specifying an organizations objectives, developing policies and Management plans to achieve these objectives, and allocating resources so as to go across the plans. It is the highest level of managerial activity, usually performed by the companys of import decision maker Officer(CEO) and executive team. 5. Importance of Strategic To the shape the future daytime of business Effective strategic idea Mangers and employer are raw and Management creative Its decentralized the Management Its helps to humanist the productivity To Makes discipline To confound control To makes forward s thinking 6. world(prenominal) Strategic Management 7. Questions Faced by Strategic ? What products and/or services does the firm intend to grapple? ? Where and how will to make Planners those products or services? ? Where and how will it shell out them? ? Where and how will it earn the necessary resources? ? How does it expect to outperform its competitors? 8. confederacy Overview 9.

COMPANY OVERVIEW The Coca-Cola Company (Coca-Cola) is a leading manufacturer, distributor and seller of Non- alcoholic deglutition concentrates and syrups, in the world. The company owns or licenses more(prenominal) than 400 brands, including feed and light beverages, waters, juic e and juice drinks, teas, coffees, and push! and sports drinks. 10. His to ry Of Gro wth o f Co c a -c o la mid-fifties 1920s and 30s Packaging 1916 Innovations Birth of the International contour store expansion Recent Status 11. Products OF coca COLA Company expertness Drinks Juices/Juice Drinks Soft Drinks Sports Drinks tea and Coffee Water new(prenominal) Drinks 12. Coca-Cola Company believes that, customers are the...If you want to enamor a effective essay, order it on our website: BestEssayCheap.com

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